HomeBusiness updateSwipe, Save, Repeat: How Young People Manage Their Money Today

Swipe, Save, Repeat: How Young People Manage Their Money Today

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More and more banks are turning their attention to children and teenagers, offering fee-free current accounts, easy-to-use mobile apps, personalized cards, and sometimes attractive bonuses or rewards. In recent years, competition among banks has gone beyond simply offering accounts and has expanded into digital services tailored to the new generation, encouraging both electronic payments and saving habits.

A bank account can be opened in a child’s name from birth until the age of 18. This allows child benefits or money received from parents and grandparents to be deposited directly into a personal account. In addition, parents can continuously monitor their children’s financial activity through banking apps, giving them greater control over how money is spent compared to situations where cash is provided directly.

In this context, the traditional piggy bank is becoming more of a symbolic item, perhaps useful only for unexpected situations.

Account Options for Children and Young People

Banca Transilvania offers BT Pay Kiddo, an account that provides access to the BT Pay app for children over the age of 10.

CEC Bank offers the Smart Junior package and the CEC app Junior, designed for children over 10 and activated with parental support.

BCR offers the George for Young People account, available from as early as age 7. Teenagers between 14 and 18 years old can also benefit from special promotions, including participation in prize contests.

ING Bank provides ING Young, a fee-free account for children aged 10 to 18, with access to the Home Bank app.

Exim Banca Românească offers the ABC Account for younger children, designed for ages 6 to 14. It is free of charge and requires no minimum opening deposit, making it useful for receiving scholarships or other benefits.

For young adults, Exim Banca Românească offers the Dynamic Package, a comprehensive banking product that includes:

  • A current account in Romanian lei with an attached debit card – perfect for online and in-store purchases;
  • Internet/Mobile Banking – for constant control directly from a laptop or smartphone;
  • Mobile payments through Google Pay and Apple Pay, along with customizable transaction limits for a secure and flexible banking experience.

Account holders benefit from ZERO fees for account maintenance and debit card administration, for cash withdrawals from any ATM in Romania, and for receiving money into their accounts. Additionally, Internet Banking and Mobile Banking services are free of charge.

More and more, bank accounts for children are becoming a necessity rather than just an option. For new generations, money no longer fits in a piggy bank—it fits in an app. A first bank card can mean more than just a payment tool; it can mark the beginning of a healthy relationship with money.

Bank accounts dedicated to children and young people are therefore becoming the first practical lesson in financial responsibility. And in a world that moves quickly, the real advantage is not just having money, but knowing how to manage it from the very beginning.

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